SKILLS

Languages

HTML, CSS, Swift

Applications

Web
WordPress, Wix, Squarespace, Dreamweaver, Flash, Google Analytics

Print
InDesign, Photoshop, Illustrator, Acrobat, Bridge, Word, Excel, Google Docs

E-mail Marketing
MailChimp, Constant Contact

EDUCATION

Gainesville Dev Academy

  • Certificate in iOS Development with Swift, 2016

Avalon School of Astrology

  • Degree in Theoretical & Applied Cosmic Cybernetics, 2009

  • One of only 5 students to complete this rigorous program

University of Illinois at Urbana-Champaign

  • Bachelor of Arts in Liberal Arts & Sciences, Cultural Anthropology, 2002

  • Supporting Coursework in Art History and Visual Cultural Studies

  • Minor in Information Technology Studies

EXPERIENCE

Sivananda Ashram Yoga Retreat Bahamas – Nassau, Bahamas

Content Manager (2015 - Present)

  • Upload, enter, and maintain course and event information to a WordPress site on an ongoing basis

  • Perform e-mail list management and segmentation in Mailchimp

  • Analytics and metrics reporting

Omega Institute for Holistic Studies – Rhinebeck, NY – Portfolio

Staff Programs Creative Coordinator/Designer (2012 – 2018)

  • Created, designed, and implemented internal communications campaigns through responsive website with Google Calendar integration, print collateral, and digital media with InDesign, WordPress, Photoshop, and Bridge

  • Designed and maintained large 15’ x 4’ communications board with calendars, bios, signage, and departmental photo listings

  • Taught eight-week seminar several times on web design with WordPress for novice designers

  • Scheduled, greeted, and assisted more than 100 faculty instructors each season

Wellness Center - Omega Institute for Holistic Studies - Rhinebeck, NY

Astrologer & Tarot Professional (2011 - 2018)

  • Performed natal and transit chart astrology readings for more than 500 clients

  • Taught weekly Lunar Strategies class to visiting R&R Participants

  • Taught eight-week seminar twice on Astrology for Beginners

  • Performed 25 and 50 minute tarot readings for more than 750 clients

Avery Dennison – Leiden, Netherlands – PORTFOLIO

Digital Communications Specialist (2010 – 2011)

  • Developed and implemented custom Google Analytics configurations through advanced filtering and profiling for two global, multilingual digital properties

  • Executed complete redesign of 1100-page international corporate site in eight languages with hand-coded HTML and CSS

  • Created, sent and monitored email campaigns in addition to developing a custom system for integrating e-mail metrics into Google Analytics dashboards

  • Created online and print designs while managing brand identity and developing and implementing best practices with InDesign

Council for Economic Outreach / Gainesville Area Chamber of Commerce – Gainesville, FL – PORTFOLIO

Communications and Research Manager (2007 – 2010)

  • Designed and deployed print and web pieces and social media campaigns using WordPress, InDesign, Photoshop, and Illustrator

  • Managed extensive web site redesign and content creation that successfully branded four associated agencies in one site while recouping all expenses within one year

  • Implemented, coordinated and tracked E-mail marketing campaigns for national site selectors and local stakeholders

  • Trained communications team on Adobe design applications, PDF workflow and best practices for the web

Beechler’s Printing Inc. – Gainesville, FL

Digital Prepress Operator (2006 – 2007)

  • Preflighted and coordinated designs and documents for publication with Quark, Adobe, Microsoft and Corel applications

  • Utilized and troubleshot AGFA direct-to-plate server and output technology

  • Designed and typeset publications for a variety of clients

Time-O-Matic – Danville, IL – PORTFOLIO

Flash Designer (2003 – 2004)

  • Designed a vocabulary of more than 300 Flash animations for sign administrators to create an infinite combination of custom displays

  • Consulted on the design and layout of customer software application

Kinko’s – Champaign, IL

Senior Production Operator (2000 – 2003)

  • Coordinated digital and analog output

  • Implemented Adobe PDF workflow to efficiently multitask multiple projects

  • Utilized advanced file preparation techniques to efficiently streamline production

AWARDS & PROFESSIONAL DEVELOPMENT

Crisp Execution Award – Avery Dennison Leadership Team, July 2011

This award is given quarterly to a team that demonstrates remarkable performance. This particular recognition commemorates the execution of a complete redesign of an 1100-page international corporate site in eight languages with hand-coded HTML and CSS.

Google Analytics Individual Qualification – License 00424189, October 2010

Golden Image Award , August 2009

Awarded by the Florida Public Relations Association for planning & developing Netroots Rising: Grassroots Communications in a Digital Age, August 2009

Director of Electronic Media (2009-2010) Florida Public Relations Association, Gainesville Chapter

  • Coordinated E-mail and social media campaigns that attracted and retained membership while contributing to the organization being awarded 2010 Chapter of the Year

  • Designed collateral materials for Golden Image Award-winning professional development seminar on grassroots communications in the digital age in addition to helping with planning and coordination

  • Served as webmaster for Chapter site